Israel is a leader in agriculture From a desert that was once considered unsuitable for farming, it has become a global leader in agricultural innovation—today, Israel is writing a new chapter of this story: dark purple mangoes!

Israel is developing a new mango variety called "Dark Prrang" that is distinguished by its unique deep purple color, high resistance, longer shelf life, and higher yield compared with traditional varieties.

The development of this variety is taking place at a time when Israel is facing increasing competition in the European mango market.

Researchers and farmers hope that the dark purple variety will help Israel regain some of its competitive advantage by offering an innovative product that combines high quality, a distinctive appearance, and agricultural efficiency.

Another story confirming that Israel’s agricultural innovation has never stopped evolving.